Watch the logo presentation video and answer the following questions.

I’m going to introduce our coffee shop logo to you. It features an elegant coffee cup with steam enclosed in a circle for inclusivity and community. The steam rising from the cup symbolizes warmth and comfort, and the fact that the logo is easy to recognize and remember enhances brand recognition on advertising and products. A warm earthy color palette adds to the welcoming atmosphere. We created this logo for our target customers, those in their 20s and 30s. Thank you for your attention.