2022_미디어영어

95 C. Read each example of an advertisement and match it to the correct strategy from the box below. ⓐ Targeted Ad ⓑ Mid-roll Ad ⓒ Influencer Marketing ⓓ Storytelling 1. You browse for hiking boots online, and later, you see an ad offering a discount on the same boots.The ad uses your online activity to suggest things you might want to buy. 2. A skincare influencer shares their morning routine and talks about a face cream they love. It feels like a personal recommendation rather than an ad, making you trust the product more. 3. A car ad shows a family driving by the beach, singing together, and stopping for a picnic at a beautiful park.They pack their bags into the large trunk and laugh around the campfire, making the car feel perfect for fun family adventures. 4. While watching a movie review video, a short ad for a streaming service pops up. It shows a quick clip about their new shows and feels less interruptive. Check My Lesson Progress I can ... Excellent Good Needs Improvement understand how ads influence people and the tactics they use. identify the key features of modern advertising. develop critical thinking skills to analyze ads. collaborate with classmates to create an advertisement. use the main expression and grammar point from the Focus On section. How can we make better choices when we see advertisements? D. Give your answer to the unit opening question: